Driving SEM Success: Artificial Intelligence



In a recent post on Search Engine Land, founding Google employee and Adwords developer Frederick Vallaeys discussed the role of artificial intelligence in the world of pay-per-click marketing. Artificial intelligence, in the simplest terms, is intelligence demonstrated by machines. This enables machines to execute tasks and solve problems generally perceived as requiring cognition to complete.


Read more


Share on FacebookShare on Google+Tweet about this on TwitterShare on LinkedIn